Cvent is the world’s leading event management technology platform — 22,000+ customers, taken private at a $4.6 billion valuation. Since 2021, Global Post has been the post-production engine behind its customer testimonial programs: 600+ videos delivered, 5–7 review-ready edits every week, year after year.
Cvent runs one of the largest customer testimonial programs in B2B SaaS. A single program cycle means 120+ videos to be edited, branded and delivered in 4–5 months — every one polished, on-brand and consistent with the last. Managing that scale in-house or through traditional US post vendors meant prohibitive costs, slow turnarounds, or inconsistent output. Cvent needed a post-production partner that could behave like a production line without looking like one.
It started in India: in 2020–21, our team produced virtual event shoots for Cvent’s India operations. The work spoke loudly enough that the India team recommended us to Cvent’s US marketing organization — and the relationship has run continuously since.
What keeps it running: a senior team behind 500+ commercials for brands like Google, Zomato and Kimberly-Clark — not a freelancer marketplace. The time-zone advantage: footage and briefs shared at US close-of-business come back as edits the next morning. And a Frame.io review workflow — structured, timestamped feedback instead of email chaos.
Customer testimonial edits — complete packages with editing, color grading, sound and music. Motion-graphics packaging: branded intros and outros, lower thirds, captions. And multiplied assets: multiple short cuts carved from a single long-form piece-to-camera.
Cvent shares footage and briefs via their internal server at the end of their business day. Our editors work the India day — the US night. First cuts land in Frame.io within 1–2 business days, followed by two structured revision rounds and final masters delivered to platform spec. Then repeat: 5–7 finished videos in review, every single week, for months at a stretch.
600+ videos delivered across five years of continuous engagement. 1-day average turnaround including revisions. 120-video programs completed reliably within 5-month windows. And a cost structure that makes program-scale video viable — volume that would be economically out of reach at typical US post rates.
Have event footage waiting to become content? Try us on one video for $49 — or book a 30-minute call.
Try us on one video for $49, or book a call to scope a bigger slate.